George Russell is sporting a specially designed helmet for this weekend's British Grand Prix as part of an NFT auction by the Mercedes team that will benefit several charities.
Created by British digital artist MBSJQ, Russell's lid is paired with one of three exclusive NFTs produced for the Brackley squad.
Called 'Evolution', the specific token associated with the one-off helmet, depicts a futuristic, energy-filled setting in which evolves "a person with true passion" or the Super Human that is George Russell.
The NFT is bundled with Russell's real-life lid and the package will be available for auction via the FTX cryptocurrency exchange platform.
And for good measure, all proceeds from the auction will be split between Ignite - the joint charitable initiative from Mercedes-AMG Petronas and Mission44 - and the Spinal Injuries Association, in honour of Sir Frank Williams.
Pierre Gasly left Zandvoort with more than just frustration over Alpine’s missed opportunity, taking aim…
Netflix is keeping the Formula 1 cameras rolling, with the streaming giant confirming that Drive…
Laurent Mekies has given Liam Lawson a ringing endorsement after the Kiwi made the most…
Fred Vasseur has heard the criticism. He has heard Lewis Hamilton’s frustration, Charles Leclerc’s confusion…
Toto Wolff has delivered a remarkably blunt explanation for Mercedes’ recent slide, admitting that the…
Fernando Alonso left Zandvoort with something Aston Martin has been desperately short of in 2026:…