McLaren's new orange livery didn't go down quite as well on social media as the team had been hoping for, leaving the team's executive director Zak Brown scrambling to its defence.

Fans were divided by the new orange-and-black look, with many comparing it with the design used by the now-defunct Manor team in the past while others have suggested that it looks like a Spyker from the 2007 season.

However, Brown was a stout defender of the new look and said that fans would quickly get used to it and take it to their hearts.

"I think it is one of those that is pretty subjective as to what is a great paint scheme and what is not a great paint scheme," he said.

"Personally we love it, but I am sure that if you ask 100 people, hopefully the majority will love it, but you will get some different views.

"We wanted something that was elegant, impactful," he added. "There was a lot of TV work done - when you see it from the front it will look like an orange car, and it is not until you turn to the side that you pick up that it is not fully orange.

"For the die-hard McLaren fans, they will notice the arc at the back is the McLaren speed mark. Picking up on that, we think the orange stands out and is quite a bright orange."

Brown added that a lot of thought had gone into making sure that the big change in the livery didn't overshadow McLaren's heritage as a team.

"Our past is awesome and we must never forget our past, that is who has made up who we are today."

GALLERY: F1 drivers' wives and girlfriends

Keep up to date with all the F1 news via Facebook and Twitter

Andrew Lewin

Andrew first became a fan of Formula 1 during the time when Michael Schumacher and Damon Hill were stepping into the limelight after the era of Alain Prost, Nigel Mansell and Aryton Senna. He's been addicted ever since, and has been writing about the sport now for nearly a quarter of a century for a number of online news sites. He's also written professionally about GP2 (now Formula 2), GP3, IndyCar, World Rally Championship, MotoGP and NASCAR. In his other professional life, Andrew is a freelance writer, social media consultant, web developer/programmer, and digital specialist in the fields of accessibility, usability, IA, online communities and public sector procurement. He worked for many years in magazine production at Bauer Media, and for over a decade he was part of the digital media team at the UK government's communications department. Born and raised in Essex, Andrew currently lives and works in south-west London.

Recent Posts

Formula 1 has a new ‘most marketable’ driver as Hamilton falls

Formula 1 has a new marketability king, and the honour comes once again with a…

29 minutes ago

A shock pole for Canadian rain man Lance Stroll

For all the criticism lobbed at Lance Stroll during his F1 career, and especially this…

2 hours ago

Grosjean pivots to sportscars as IndyCar options dry up

After twenty-three years of threading open-wheel cockpits through the world’s fastest corners, Romain Grosjean is…

3 hours ago

Wolff gives Mercedes staff freedom to skip F1's Middle East races

Toto Wolff is backing Formula 1's decision to press ahead with its Middle East commitments,…

4 hours ago

Daily Mail reporter’s F1 ban sparks extraordinary attack on Vasseur

Veteran F1 journalist Jonathan McEvoy has discovered that a long career covering Formula 1 does…

6 hours ago

Ben Sulayem eyes another controversial FIA rule change

FIA president Mohammed Ben Sulayem is reportedly seeking to dismantle another longstanding safeguard governing the…

7 hours ago