©Alpine
Esteban Ocon and Pierre Gasly joined up with Alpine brand Ambassador and global icon Zinedine Zidane in Madrid on Tuesday for an indoor karting adventure that pitted the three sporting personalities against each other.
The event which was part of Alpine’s efforts to promote its brand and connect with fans in different sports was more about cheeky banter and friendly jibes than setting purple sectors.
When all was said and done, the trio was joined by members of the Alpine Academy, including FIA Formula 2 drivers Jack Doohan and Victor Martins, for a family photo.
Alpine brought in Zidane at the start of this year as a global Ambassador for the brand and to help promote equal opportunities.
While the French football legend’s involvement generated a good buzz, the former player and Real de Madrid coach’s presence didn’t translate into on-track success for Alpine.
Evidently, Zidane’s aura of leadership and magic has yet to rub off on the Enstone squad…
Kimi Antonelli may be leading the Formula 1 world championship, but the young Italian is…
The Nürburgring’s Nordschleifel has claimed many a victim, but at a recent NLS round, Max…
It's been 58 years since the tragic death of Jim Clark on a damp and…
Williams team principal James Vowles isn’t hiding the Grove-based outfit’s current struggles, but he insists…
Sky F1’s Martin Brundle has raised a provocative question at the heart of Formula 1’s…
The modern Formula 1 battlefield isn’t just about bravery into Turn 1 anymore – it’s…