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Force India adds MEZA Sports as hospitality partner

Having announced a new pink livery earlier today, Sahara Force India has also added a new official hospitality partner for 2017.

MEZA Sports will offer exclusive access to the Force India guest suites to this year’s Mexican Grand Prix. Clients will be able to watch the track action, enjoy the finest cuisine and meet the team’s drivers.

The partnership makes MEZA the first Mexican company to partner with a Formula 1 team to promote hospitality sales.

"The return of Mexico to the Formula 1 calendar has been a huge success," said Otmar Szafnauer, Force India's chief operating officer.

"The passion of the fans inspires us every year and we receive enormous support as a team.

"By working with MEZA we can offer guests incredible access to the team to maximise their Mexican Grand Prix experience."

Force India goes pink after signing new partner

"It’s a great pleasure to become a partner of Sahara Force India," said MEZA Sports CEO Bernardo Meza.

"Force India is a team that has achieved excellent results recently," he added. "It has shown great support for Mexican talent by trusting Sergio Perez to drive their cars since 2014.

"We share with Sahara Force India the same values of performance, perseverance and dedication in everything we do."

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Andrew Lewin

Andrew first became a fan of Formula 1 during the time when Michael Schumacher and Damon Hill were stepping into the limelight after the era of Alain Prost, Nigel Mansell and Aryton Senna. He's been addicted ever since, and has been writing about the sport now for nearly a quarter of a century for a number of online news sites. He's also written professionally about GP2 (now Formula 2), GP3, IndyCar, World Rally Championship, MotoGP and NASCAR. In his other professional life, Andrew is a freelance writer, social media consultant, web developer/programmer, and digital specialist in the fields of accessibility, usability, IA, online communities and public sector procurement. He worked for many years in magazine production at Bauer Media, and for over a decade he was part of the digital media team at the UK government's communications department. Born and raised in Essex, Andrew currently lives and works in south-west London.