Fans, celebrities and specials guests at Grand Prix events will get the opportunity to venture out on the race track with a supercar and a superstar driver.
Red Bull Racing partner Aston Martin and McLaren are the first partners of the programme to supply their exclusive fast rides - Aston's 4.0 litre twin-turbocharged V8 Vantage and McLaren's 720Swith - with Daniel Ricciardo and Max Verstappen, as well as Lando Norris, Mika Hakkinen, Fernando Alonso and Stoffel Vandoorne on hand to drive.
"The Formula 1 Pirelli Hot Laps programme represents a new opportunity to allow Formula 1 fans to get closer to a real track experience," explained F1 commercial boss Sean Bratches.
"The once in a lifetime experience of being driven at speed by a racing driver at iconic race circuits in dream cars is truly unique. We are seeking to be fan first and this is yet another example of our efforts to that end.
"This also is a demonstration of our capabilities to provide more value to valued partners like Pirelli and the Formula 1 teams."
The scheme will also showcase Pirelli's products in a thrilling and competitive environment
"Pirelli is proud and delighted to be exclusive partner of the F1 Hot Laps 2018 programme: the first ongoing experience designed specifically for fans to sample the speed and emotion of on- the-limit driving from the inside, on actual circuits used during each grand prix weekend," said the company's head of car racing Mario Isola.
"Now in the eighth year of its latest Formula 1 era, Pirelli will showcase the performance and technology of its renowned P Zero road car tyre range on the world’s most sophisticated sportscars and supercars.
"This family of tyres benefits of course from all the know-how and experience gained on the race track: Pirelli’s premier research and development laboratory."
Gallery: The beautiful wives and girlfriends of F1 drivers
Keep up to date with all the F1 news via Facebook and Twitter
Formula 1’s next generation of cars will not just look different – they will sound…
Williams finally rolled its long-awaited FW48 onto the track at Silverstone on Wednesday, trading weeks…
Christian Horner has waded into Formula 1’s latest technical storm, addressing the growing controversy over…
Aston Martin’s chief architect and team principal Adrian Newey believes Formula 1’s latest buzzword is…
Fresh from pre-season testing and with a world title now stitched onto his racing overalls,…
On this day in 1979, Jacques Laffite won the Brazilian Grand Prix at Interlagos as…