Mercedes said on Wednesday that it was working on a new 'hyper' to be introduced in about 2.5 years that will use the manufacturer's current F1 drivetrain.
The project, spearheaded by Mercedes' AMG subsidiary, was revealed at the Paris Auto Show with R&D chief Thomas Weber on hand to offer some very limited details.
"Tonight, I am happy to confirm that we are going to create an AMG performance hybrid featuring our Formula 1 drivetrain technology," Weber said.
"It will be the most efficient and, at the same time, the best-performing and most spectacular AMG of all time. Some may even call it a hypercar. In the past Formula one cars and road cars were separate. Now these are moving closer together."
Tobias Moers, Chief Executive of Mercedes-AMG, told Reuters that the car would have in excess of 1,000 horsepower and would be made of carbon fiber.
No details of hypercar's esthetics were revealed with the exception of a stunning aero-led artist's rendering.
While the project appears groundbreaking, it may not hit the streets in time to beat another F1-spec road car which is in the works, the V12 Aston Martin-Red Bull 001 created by design guru Adrian Newey.
Chris Medland's 2016 Malaysian Grand Prix preview
TECHNICAL: F1 telemetry: The data race
FEATURE: When F1 team-mates fight for the title
F1i Classic: Sepang 2001 - Ferrari pulls off a masterstroke
Keep up to date with all the F1 news via Facebook and Twitter