Pump up the Volume! McLaren-Honda just released a short audio of its 2017 challenger on its Twitter account.
It's another landmark moment, although obviously a bit more PR than any sort of achievement to write home about.
Honda has pulled out all the stops this year, with a new power unit based on a bold and "high risk" approach according to motorsport boss Yusuke Hasegawa.
Check out the sound of the V6 turbo hybrid engine.
#MCL32 first fire-up. Plug-in your headphones and turn the volume up LOUD.